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This web site states the following, "Simpli-Baked is owned and operated by the Flat Bread Company based in Tullamore, Co Offaly." We noticed that the web site also said " This is an Irish owned company which has been specialising in baking premium quality flat breads to suit our customers needs since 2009, making tortilla and pizza bases for the Irish, U." It also said " Mouth watering thin crust pizza bases. Prepare amazing foods quickly with our dough balls. Keep up to date with our latest news and recipes on our blog." The header had simpli baked as the highest ranking optimized keyword. It is followed by flatbread company clara, bread wholesaler ireland, and confectionery wholesaler ireland which isn't as ranked as highly as simpli baked. The next words simplibaked.ie uses is pizza wholesaler ireland. tortilla wholesaler ireland was included and will not be viewed by search parsers.